Friedman’s
Herald Square
LOCATION
138 West 31st Street
CLIENT
Alan and Jonah Phillips
ARCHITECT
LAWP Architecture
DESIGNER
Treehouse Design / Korins Studio
ENGINEER
SY Engineering PLLC
KITCHEN DESIGN
Sam Tell Companies
MG & Co. built out another Friedman’s this one at Herald Square location .Originally this was conceived as two concepts, an Italian and Chinese Restaurant. The client decided once construction was underway to develop a single brand , Friedman’s. The shift in concepts demanded a high level of trust and teamwork to meet the final goal of opening a flagship Freidman’s in a prime location .




























